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DURHAM ECONOMICS DIGEST
Opinion
All the most articulate thoughts on the issues that matter.


The Hidden Psychology of AI Advertising: How Companies and Cookies influence Consumer Choice
Is your phone listening to you? One moment you’re chatting about the newest trending makeup product - phone in hand. And the next time you’re online, doomscrolling TikTok’s or Instagram reels, ads for that specific cosmetic and content promoting that coveted must-have pops up everywhere. Coincidence, or is Mark Zuckerberg secretly in your walls? Probably not. AI algorithms push content that you’re more likely to enjoy — carefully measured by your watch time, engagement,

Gabrielle Wong
10 hours ago3 min read


Fixing the UK Productivity Gap: How Investment, Management, and Policy can Make a Difference
For over a decade, the UK has struggled with a persistent productivity gap- workers here produce less output per hour than in many comparable countries. This isn’t just an abstract economic problem: it affects wages, living standards, and even public services. Understanding why productivity lags and how we might fix it is vital. One major factor is investment, or the lack of it. Many UK businesses, especially smaller firms, insufficiently invest in new technology and employee

James Smith
10 hours ago1 min read


Winner of the 2022/23 Undergraduate Essay Competition: Sonia Lee
Sonia Lee discusses the economic and geopolitical implications of the recent US-imposed tariffs on semiconductors in China

Sonia Lee
Feb 11, 20236 min read


On Recognising the Importance of Volunteering
As a frequent volunteer myself, I occasionally ponder over the economic impact of volunteering. When we think of the work economy, many...

Legacy Writer
Sep 23, 20213 min read



Legacy Writer
Sep 23, 20213 min read


Is ‘voluntourism’ a corporate advantage more than anything else?
Volunteering abroad Is often seen as a noble cause- each year many ambitious students and hard-working adults engage in community or...

Legacy Writer
Sep 23, 20213 min read


And The Academy Award Goes To...Who Cares?
A few days ago I was trying to decide what films to watch at the cinema. I noticed that, as well as there being the typical variety of an...

Legacy Writer
Sep 23, 20215 min read


The Future is Now
Driverless cars, artificial intelligence and robots- our world is increasingly beginning to resemble the futuristic universe envisioned...

Legacy Writer
Sep 23, 20213 min read
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